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Excel Tele Communications MLM |
This was the first company that Steve Smith did multilevel marketing for. Business model was selling long distance services by creating a network of consumers and distributors while keeping the cost of the product low and quality high.
This was achievable only by highly class training and marketing of company's products. It was done successfully by educating a group of people about the business and what they could make by joining the company as a distributor of companies products. They were also trained to motivate others to join the company.
If a distributor joins a company and he recruits people under him to distribute the products further by creating a network of people, then he will be benefited by his own sales and the sales that his sub ordinates made.
Excel Communications made a mark in the industry by registering itself in NYSE in just 7 years of its launch. This company made many millionaires. Steve Smith then moved forward and worked for Ampegy, Nexcel, iJango, and other MLM projects.
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